I’m getting a little anxious–there is a lot to being a website publisher and only 24 hours to a day. I go to bed thinking about the site, and wake up thinking about the site – it’s eerily becoming a compulsion. Since the layoff, I initially thought that I could work a few different avenues to generate multiple streams of income. I became a member of Elance.com – a free lance site which puts those with jobs offers together with those skilled to do the jobs. I have not had a chance to focus on that site due to the time it is taking to get the website up and running. Below is a not at all comprehensive list of “to do’s” for the niche website: www.DewDropShop.com
Website design and layoutDesigning how you want the site to look Selecting WordPress Theme Learning Code to manage site layout Selecting plugins to customize site Going back to drawing board when plugging don’t work as anticipated Maintenance and updates
Application for Affiliate Acceptance (to obtain ads to list on site)Comprehension of T&C of each company acceptance. Searching appropriate product links Loading appropriate product links to webpage Watching for rebates, coupons and posting them to webpage as appropriate Watching for expired ads Working with Commission Junction, Google Adsense and Affiliates, Amazon Associates, JustHost
Marketing – JustHost my host server provided a few coupons for advertising my site. UsingGoogle Adwords – method of getting your website ad to show up on a Google search Facebook Ads – method of advertising website on FB (you know those pesky ads that show up on the right side of your FB Home Page…yea that) Getting “channels” right so each ad can be tracked as far as effectivity
Acronyms – need I say a whole new language? Here are just a few:PPC – price per click (measurement of someone actually clicking on an ad) PPM – price per impression (measurement of the ad showing up on someone’s browser Bounce rates -not an acronym, just an interesting concept (measure of how long a viewer stays on a page)
Education on all four of the above—innumerable amounts of free information and webcasts to make yourself a successful publisher.
Love to hear from someone who has gone thru self-education. So I’ve got to get back to it, right now. 🙂0 Be the 1st to recommend